CONNECTED TV
Turn lean-back TV into a lean-in experience
Turn any video ad into hundreds of personalized interactive connected TV spots and bridge the gap between household and individual data.
A new interactive format for a
new golden era
Connected TV is crucial for marketers looking to maximize reach and build their brand among their total addressable market with CTV households expected to grow to 82 percent by 2023*.
*3 eMarketer Connected TV Households 2019
Personalized reach with year-over-year impression growth
Creative and buying efficiency that saves brand dollars for the rest of the funnel
Create and collect your own 1st party data on audiences to build better personalized marketing down the funnel
The Power of the Personalized Video Engine
Contobox VPE delivers on the promise of dynamic video at scale. Allowing brands to use 1st and 3rd party data to personalize video ad creative elements. Go from 1 creative to 100 at the speed and scale of programmatic ad buying.
Advanced decisioning, simple planning
Decision Tree Tool
Our decision planning tools make it simple to create any type of campaign. Use our Decision Rule Builder for complex unpredictable paths or our Decision Tree Tool to map out an entire dynamic flow.
Actionable TV Ads
Use unique QR codes to drive audiences to mobile microsites for more info
Make your ads shoppable on these microsites, our API can link to your e-Commerce or preferred retailer
Drive in-store traffic with mobile coupon downloads and rewards cards.
Combine multiple data sources to create hyper-relevant experiences
3rd Party Data
Contextual Data
External APIs
Audience Data
1st Party Data
Brand Data
Contobox Data
You'll see big benefits
Better engagement and stronger ROI with relevant, personalized offers.
More time spent with your brand to educate consumers and build trust.
Unique insights that make it easier to move users down the purchase funnel.